Orgain
Healthcare providers who recommend Orgain products to patients and clients - to easily order samples for their clients and practice, and to access all of the other informative content Orgain creates to support these providers in their work.
About the project
What we’ve done
Design
Mobile Development
Project Management
Quality Assurance
Great products don’t happen by chance. Through research, strategy, and design, we shape raw ideas into seamless experiences that make an impact.
From Vision to Reality
Challenge
Orgain Healthcare needed a way to allow their ambassadors to order samples for their clients and practices, as well as access Orgain’s wealth of health content. We were challenged to enable this access without creating friction.
Solution
Orgain’s mobile app puts a wealth of content at the Ambassadors’ fingertips. On the backend, it integrates all of Orgain’s existing systems to streamline Ambassador applications and sync content and processes across all channels.
Results
We saw this project through from concept to prototype to release. With the app, Ambassadors appreciate better support through more engaging experiences and ease of ordering, while Orgain itself is positioned to evolve the app with minimal overhead.
Design
The app is built for Ambassadors, but it also makes publicly available a number of valuable features, including access to streaming continuing education webinars, accessible both live and on-demand; resources including their science-based briefs, recipes written by health professionals, and document downloads like their Sports Dietitian Reference one-pager and Smoothie Cheat Sheet; a full, searchable library of their products with images, nutrition information, and highlights; and a store-finder.
The app allows users to log in as an Ambassador using facial recognition, as well as the ability to become an Ambassador. We integrated with Orgain’s existing CRM and email systems to make the application and approval process accessible on mobile. Technically, this was a front-end React Native project for deployment to iOS and Android devices. In terms of the app’s backend system, we didn’t want to re-create anything that already existed for the sake of resource efficiency and long-term ease of maintenance on Orgain’s side.
So rather than build a database and server environment and a custom admin system for content management, which is typical of our projects, we instead worked with their existing web development team to define and implement APIs that spoke to their website’s Wordpress CMS, as well as their Magento, Salesforce, and Shopify workflows. As a result, the mobile app speaks to, and seamlessly integrates with, all of their existing systems, so that it automatically updates and is aligned with whatever content or process work that they create or update elsewhere. I was excited to work with Orgain because I loved their story, and I knew they were a values-driven company as a result
of their work with pumpspotting, another one of our clients. The app allows users to log in as an Ambassador using facial recognition, as well as the ability to become an Ambassador. We integrated with Orgain’s existing CRM and email systems to make the application and approval process accessible on mobile. Technically, this was a front-end React Native project for deployment to iOS and Android devices. In terms of the app’s backend system, we didn’t want to re-create anything that already existed for the sake of resource efficiency and long-term ease of maintenance on Orgain’s side.
Project Roadmap
Design
Development
Ongoing Maintenance
YIt’s a downright pleasure to work with Keith Hine and Brian Meares at Orgain Healthcare.
Keith and Brian came to us with a desire to bring their web experience for Orgain Healthcare Ambassadors to mobile. They wanted to create a secure and easy way for Ambassadors - healthcare providers who recommend Orgain products to patients and clients - to easily order samples for their clients and practice, and to access all of the other informative content Orgain creates to support these providers in their work. Orgain products are helpful for anyone looking for an easy and delicious way to get high-quality nutrition and protein into their diets, but they’re also an important assist for people in their most vulnerable health moments, including cancer patients and others who are working to re-build crucial vitality and strength. Orgain supports these individuals not only by creating high-quality products, but also through the many resources they create for patient providers to increase their nutrition knowledge and quality of care. Making these products and resources more easily accessible to Orgain Ambassadors was a meaningful goal we could get behind.
Enterprise
Health & Wellbeing
iOS
Android
What we delivered
From Vision to Reality: We Bring Ideas to Life with Precision, Innovation, and Excellence.
Design
Designed on-brand UX/UI for all features and integrations
Design compatible with mobile apps on iOS and Android
Development
Dedicated React Native mobile developer for iOS and Android app development
Dedicated Quality Assurance (QA) specialist
Dedicated Project Manager
Tech Stack
Mobile
React Native // cross-platform mobile framework
Typescript
React Query
React Native Reanimated
Appcenter CodePush
react-native-firebase
React Navigation
React-native-track-player
Other
Firebase
Wordpress integration
Shopify integration
Salesforce integration
Magento integration
Core Features
Secure facial recognition login on iOS and fingerprint login on Android
Custom integration with Wordpress content management system
Shopify, Magento and Salesforce workflow integrations
Ability to choose and request sample kits and discount codes, add delivery information, submit to system
Read date-specific eligibility for sample kit sending
View status and history of sample kit orders
Filter and search full product library, organized by product type
View product information: photos, size and flavor options, description, nutrition highlights; reads dynamically from main Orgain site
View descriptions, presenter information and bios, and CE credit overviews; and stream on-demand continuing education webinars
Register for upcoming live continuing education webinars
Search, access and easily email resources, including Orgain Ambassador News, document downloads, monthly newsletters, science-based briefs, product news, and recipes by professionals
View, edit and update ambassador profile details; including Face ID settings, email communications from Orgain, shipping addresses, discount code, password, and other details; fully integrated with Orgain’s CRM
Information about Orgain, including their brand story, healthcare team details, nutrition advisors listings, Facebook group, and store finder
Brian Meares, Senior Manager of Healthcare Marketing, Orgain
We couldn’t be happier
Lindsey is very analytical, and she has a great ability to take a concept and visually organize it into specific boxes so that it makes sense. As an entrepreneur, I have a lot of all-over-the-place ideas, and Lindsey is very good at streamlining those ideas and putting them together in a concrete way. Every client we’ve presented our platform to has been very impressed with it. They love the design, visuals, and simplicity of use, and we’re already generated some pre-sales.