Resources

The
Newsletter

Where we discuss best practices and trends in app development and design, and where we “build in public” to share triumphs and failures from our internal projects in real time.

The Guide

You want to build an app, but you’re not a tech person — yet.

This guide to app development covers:

  1. Why you should build an app, even if — maybe even especially if — you’re not “in tech”

  2. An outline of the software development lifecycle, and the professionals involved, so you know what to expect and request from your development team

  3. Tactical examples to help you determine your app development budget, and how to help ensure you won’t go over

  4. Detailed guidelines for vetting potential app design and app development partners

Plus, a list of acronyms and lingo so you can navigate conversations with confidence. CTA? SDK? API? No problem.